Senior Product Marketing Manager

Req. #
24417
Job Family
MK - Marketing
Location
US-MA-Milford

Overview

Waters is seeking a dynamic Senior Product Marketing Manager to lead global marketing and product management activities focused on Food & Environmental (F&E) Market and Managing the HPLC columns portfolio. This highly visible, cross-functional role will drive product strategy, go-to-market execution, and new product commercialization for Waters’ HPLC column lines and support the F&E Market

The ideal candidate has deep technical expertise in chromatography (HPLC/UPLC) and LC-MS methods, combined with strong business acumen and an ability to translate scientific needs into differentiated product and marketing strategies. This role is best suited for a self-directed leader who thrives on blending technical understanding with strategic marketing execution to help customers ensure food safety, environmental compliance, and analytical integrity.

This position reports to the Senior Manager, Marketing & Product Management – Small Molecule and requires domestic and international travel of up to 30%.

Responsibilities

  • Lead F&E Strategy & Roadmap:
    Define, evolve, and execute the Food & Environmental chromatography Column product strategy in alignment with Waters’ broader Chemistry and Lab Automation portfolio.
  • Product Line Ownership:
    Serve as the global business owner for assigned HPLC columns, overseeing performance, lifecycle management, and innovation planning.
  • Method Development & Application Expertise:
    Partner with scientists, application specialists, and customers to translate method development challenges into new product concepts, applications data, and customer-driven value propositions.
  • Go-to-Market Leadership:
    Develop and execute comprehensive go-to-market (GTM) strategies for new product launches, including segmentation, pricing, positioning, and promotional planning tailored to the F&E market.
  • Voice of Customer & Business Case Development:
    Gather customer insights and application trends to build personas, quantify value, and develop business cases that justify and prioritize new product initiatives.
  • Cross-Functional Collaboration:
    Work closely with field marketing, sales, R&D, and regional business units to ensure alignment and adoption of F&E chromatography solutions globally.
  • Competitive Intelligence & Positioning:
    Maintain awareness of industry trends, technologies, and competitors to position Waters as the preferred partner in regulatory testing and analytical laboratories.
  • Training & Enablement:
    Develop sales and technical enablement materials to elevate field competencies in chromatography workflows relevant to food safety and environmental testing.

Qualifications

  • Bachelor’s or advanced degree in Chemistry, Biochemistry, Analytical Science, or related scientific field; MBA or business training a plus.
  • 4+ years of experience in product management, marketing, or technical roles supporting chromatography or LC-MS solutions, preferably within the Food & Environmental testing market.
  • Demonstrated experience with HPLC/UPLC method development, validation, and optimization.
  • Proven success in developing and executing go-to-market strategies for technical products.
  • Excellent communication skills with the ability to translate complex scientific concepts into compelling marketing narratives.
  • Strong organizational, analytical, and interpersonal skills, with the ability to influence cross-functional teams globally.
  • Willingness to travel domestically and internationally up to 30%.

 

 

Company Description

Waters Corporation (NYSE:WAT) is a global leader in analytical instruments, separations technologies, and software, serving the life, materials, food, and environmental sciences for over 65 years. Our Company helps ensure the efficacy of medicines, the safety of food and the purity of water, and the quality and sustainability of products used every day. In over 100 countries, our 7,600+ passionate employees collaborate with customers in laboratories, manufacturing sites, and hospitals to accelerate the benefits of pioneering science

 

 

 

Diversity and inclusion are fundamental to our core values at Waters Corporation. It benefits our employees, our products, our customers and our community. Waters complies with all applicable federal, state, and local laws. Qualified applicants are considered without regard to sex, race, color, ancestry, national origin, citizenship status, religion, age, marital status (including civil unions), military service, veteran status, pregnancy (including childbirth and related medical conditions), genetic information, sexual orientation, gender identity, legally recognized disability, domestic violence victim status, or any other characteristic protected by law. Waters is proud to be an equal opportunity workplace and is an affirmative action employer. All hiring decisions are based solely on qualifications, merit, and business needs at the time.

Key Words

Product Marketing • HPLC • LC-MS • Chromatography • Food & Environmental • Method Development • Consumables • Waters • Analytical Chemistry • Go-to-Market Strategy

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